Senior Manager, Digital Channels- Omani’s only (open vacancy) – Muscat

Manage the digital footprint across  (covering areas from App , Eshop , Portal , web presence over social media, self care machines, ) as a key element of improving the Customer Experience and increase revenue potential, while at the same time reducing OPEX and increase agility. To monitor the performance of digital channels and to ensure high standards of customer satisfaction and consistent experience across all digital channels.

  • Develop and implement Digital Channels targets and initiatives Participate in the Department’s budget planning phase in order to ensure sufficiency of allocated budget to meet the Department’s goals
  • Lead  the development of Digital Channels strategies that effectively support the attainment of the Departments business goals
  • Manage implementation of Digital Channel strategy through an Omni Channel Approach ensuring consistent Experience.
  • Identify opportunities for digital channels in the market
  • Lead The App team to ensure coherent innovative customer centric App
  • Lead the UX/UI of the Digital Interface channels
  • Lead the E-Shop implementation and Roadmap including sales & revenue
  • Lead the Portal & web site monetization and service rates
  • Identify requirements and continuous improvements and functionalities of digital channels
  • Coordinate with different stakeholders across organization (Customer Care, IT, Social Media etc.) to assure digital channels are leveraged optimally
  • Lead the UX/UI interface and design to ensure the alignment of our digital strategy
  • Monitor training and education programs in order to ensure that organization and partners have the required knowledge to utilize Omantel digital channels
  • Conduct annual formal evaluation of all digital channels

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